Cookies Policy

Cookies are small text files placed on your device — computer, tablet, or mobile phone — when you visit a website. They are widely used to make websites work efficiently, remember your preferences, and provide information to website owners about how their site is being used.

There are two main categories of cookies by duration:

• Session Cookies: Temporary cookies that exist only for the duration of your browser session. They are automatically deleted when you close your browser. They help websites remember what you did on previous pages during a single visit.
• Persistent Cookies: These cookies remain on your device for a specified period (or until manually deleted). They are used to remember your preferences and settings across multiple visits to our website.

Cookies do not give us access to your device or any information about you beyond what you choose to share with us.

We use cookies on www.applashsolution.com for the following purposes:

• Improved User Experience: Cookies help us personalise your experience by remembering preferences and settings you have selected on previous visits, so you don't need to reconfigure them each time.
• Website Analytics: We use analytics cookies to understand how visitors navigate our website, which pages are most popular, where users drop off, and how we can improve overall performance.
• Marketing & Remarketing: Some cookies allow us to show relevant content and advertisements to users who have previously visited our site, based on their browsing interests.
• Core Functionality: Certain cookies are essential for basic website functions such as form submissions, session management, and secure login areas.

We categorise the cookies on our website as follows:

• Essential Cookies
  These cookies are strictly necessary for the website to function and cannot be switched off. They are typically set in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms. Without these cookies, services you have requested cannot be provided.
• Performance & Analytics Cookies
  These cookies collect anonymous information about how visitors use our website — such as which pages are visited most often and whether users receive error messages. All information these cookies collect is aggregated and therefore anonymous. We use Google Analytics as our primary analytics provider.
• Functional Cookies
  These cookies allow the website to remember choices you make — such as your language, region, or saved form inputs — and provide enhanced, more personalised features. They may also be used to provide services you have asked for, such as watching a video or live chat.
• Targeting & Advertising Cookies
  These cookies are set by our advertising partners and track your browsing habits across websites to build a profile of your interests. They are used to show you relevant advertisements on other sites. They do not store directly personal information, but work by uniquely identifying your browser and device.

In addition to cookies we set ourselves, we may also use cookies from carefully selected third-party partners. These partners may set their own cookies to gather information about your activity across different websites in order to provide you with relevant advertising and improved services.

• Google Analytics: We use Google Analytics to analyse site traffic and usage. Google may use the data collected to contextualise and personalise ads in its own advertising network. You can learn more about how Google uses data by visiting Google's Privacy Policy.
• Social Media Pixels: We may use tracking pixels from social media platforms (e.g., Meta/Facebook, LinkedIn) to measure the effectiveness of our advertising campaigns on those platforms.

We do not control these third-party cookies and recommend reviewing the individual privacy and cookie policies of any third party whose cookies may be present on our site.

You have several options to control and manage cookies. Please note that disabling or blocking cookies may affect the functionality of parts of our website:

• Browser Settings: Most web browsers allow you to manage cookies through their settings. You can configure your browser to block all cookies, accept only first-party cookies, or notify you when a cookie is being set. Check your browser's help section for instructions: Chrome · Firefox · Safari · Edge
• Google Analytics Opt-Out: You can prevent Google Analytics from collecting data about your visit by installing the Google Analytics Opt-out Browser Add-on.
• Targeted Advertising Opt-Out: To opt out of interest-based advertising, visit the Digital Advertising Alliance opt-out page or the Your Online Choices tool (for European users).
• Mobile Devices: Most mobile operating systems allow you to manage ad tracking settings. On iOS, you can limit ad tracking in Settings > Privacy > Advertising. On Android, visit Settings > Google > Ads.

We may update this Cookies Policy from time to time to reflect changes in technology, legal requirements, or the cookies we use. When we make material changes, we will update the "Last Updated" date at the top of this page.

By continuing to use our website after any changes to this Cookies Policy, you acknowledge and agree to the updated policy. We recommend checking this page periodically to stay informed.

If you have any questions about this Cookies Policy or how we handle cookies and tracking technologies, please contact us: